EcoG: Identity

• Overview

  Task
  EcoG create integrated hardware and software solutions for EV charging and the growing EV market meant a brand refresh was required.

   

  Solution
  A new logotype inspired by the flow of electric pulses was created. In addition to the new wordmark, a neon colour palette, typeface, presentation templates, icons, photographic treatments and brand guidelines were also designed.

   

  Deliverables
  Brand identity

  Digital Brand Guidelines

  Presentation templates

   

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