WorldRemit:
TV film & OOH campaign
Overview
Task
WorldRemit is a growing International Money Transfer service that needed to increase brand awareness, drive customer sign-ups and convert awareness into new customer activations.
Solution
An intensive 4 week campaign using a combination of TV, OOH and radio across London and Paris. Prime time DRTV ads together with bus sides, Tube posters / cards and digital billboards increased awareness, visibility and sign-up activations for the WorldRemit brand.
Deliverables
Concept
Design
Storyboards
Creative Direction
Production
TV film
Screenshots
Media layouts
Outdoor campaign
Related Projects
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Nokia One to One film
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E simon@simonparrott.com